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Oct. 26, 2026
From 12 February 2027, new EU rules will change how companies can display Extended Producer Responsibility (EPR) symbols on packaging. If your packaging currently includes an EPR symbol, such as the Green Dot, it may be time to review your packaging artwork.
The EU Packaging and Packaging Waste Regulation (PPWR) became applicable on 12 August 2026, with the first requirements covering, among other things, substances of concern and packaging documentation (read more). Further requirements will continue to be introduced in phases through to 2040.
Under Article 12(9) of the PPWR, from 12 February 2027, symbols indicating participation in an EPR scheme, such as the well-known Green Dot, may no longer be printed directly on packaging.
Instead, where companies choose to display this information, it must be provided digitally through a QR code containing the corresponding symbol or another standardised, open digital marking technology.
Importantly, displaying an EPR symbol is not mandatory. The new rules determine how EPR participation may be communicated if a company chooses to display this information on its packaging.
If your current packaging includes an EPR symbol, we recommend reviewing your packaging artwork to determine whether changes are needed.
There are several points to consider:
Please note that these requirements specifically concern symbols indicating EPR participation. They do not represent a general prohibition on other packaging symbols, such as material identification or recycling information, which are subject to separate requirements.
If you have any questions about these new requirements or their implications for your packaging, please contact your regular Royal LC Packaging representative or contact us. We are happy to help!
This article is based on Regulation (EU) 2025/40, Article 12(9), and the European Commission's PPWR Guidance published in June 2026. The information reflects our current understanding of the requirements and may be updated as further clarification becomes available.
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